Sequoia Financial acquires Informed Investor, Sharecafe and Corporate Connect

Sequoia Financial acquires Informed Investor, Sharecafe and Corporate Connect

SYDNEY, AUSTRALIA: Sequoia Financial Group Limited (ASX: SEQ) introduced the profitable acquisition of three inter-related businesses, Informed Investor Pty Ltd, Sharecafe Pty Ltd and Corporate Connect Research Pty Ltd.

The total consideration will be roughly $5.1m with an preliminary payment of $3m made up of $1.1m money and 2,720,723 Sequoia shares at $0.70 per share, plus a deferred payment of a additional 3,128,831 shares to be issued after 28 February 2023 topic to achievement of efficiency hurdles.

The acquisition is anticipated to be accomplished by the shut of enterprise on 1 April 2022.

“This acquisition will increase the scale of our Direct Division and particularly enhances aspects of our media, research, adviser support and technology platforms, through an elevated supply of premium information and finance information content material to the increasing B2C and B2B Sequoia client base,” a assertion said.

“Apart from offering significant support to the existing Sequoia community of advisers, it additionally assists us in developing a digital and academic content material platform for all fund managers, ASX listed companies and the broader monetary services industry comprising circa 2,000 AFSL holders and 17,000 authorized representatives”.

“It permits us to supply an AFSL holder a white labelled approved product platform particular to their particular person approved lists and bespoke requirements. The cost of offering recommendation has become a core issue for all licensees as demand increases, and this will solely proceed with the tailwind of $3.5 trillion of intergenerational wealth anticipated to switch over the subsequent 25 years”.

The acquisition will be EPS accretive for FY23 with the transaction valuation based on a 5 times FY23 forecast EBITDA.

Informed Investor provides digital instruments and content material to monetary advisers. Informed Investor is a digital content material platform utilized by monetary advisers to present digital profiles of monetary merchandise to their clients.

ShareCafe is one of many oldest monetary information websites in Australia and has been offering investors with the newest news, independent insights and instruments required to make higher knowledgeable funding decisions for over two decades. ShareCafe is a direct investor platform for product issuers and listed companies, enabling listed companies and product issuers to entry a sophisticated investor market in extra of 50k month-to-month audience.

The company join enterprise is headed by Paul Sanger an funding banking executive with over 30 years of expertise together with because the head of distribution and company entry (Asia) for Citi the place he managed and maintained a team of 350 staff throughout 10 countries in public markets. The analysis enterprise writes commissioned analysis on behalf of ASX listed companies and makes use of the ShareCafe platform for its retail distribution.

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